30th April 2025 Microsite for Eyes On Eyecare After collaborating with the marketing team on the site architecture in Webflow wireframes, I created copy and worked closely with the design team to ensure consistency and excellence at every stage.
Avation.com • 7th April 2025 Avation Medical Avation Medical rebranded itself to launch the first, FDA-cleared, wearable at-home treatment for overactive bladder. I rewrote the website by working with Durham Design.
Edcetera.com • 18th March 2025 Edcetera Edcetera, a leading educational software provider, wanted a refreshed website for its investor and partner audiences. I worked with a designer as well as the in-house marketing team.
EyesOnEyecare.com • 14th March 2023 Eyes On Events Routinely write web copy for events landing and registration pages — and develop strategic messaging and story arcs for full marketing campaigns to successfully achieve registration and verified attendance goals.
An AbbVie Company • 27th June 2019 Allergan Aesthetics I was brought in to write Allergan's web copy (cosmetic division) by Baker Brand Communications. I wrote and edited the copy in collaboration with the marketing team at Baker.